Latest Newsletter Release:

May

In a new move, Google has announced the use of the AI approach to update the operation hours for over 20 million businesses around the globe in the next six months. Also, Google’s AI algorithms are busy figuring out if your posted business hours are accurate. Google said, “We developed a machine learning model that automatically identifies if business hours are likely wrong, then instantly updates them with AI-generated predictions.” All the business owners located in Argentina, Australia, Chile, France, Japan, Mexico, New Zealand, Peru, or the United States, should prepare their staff to expect inquiry calls powered by Google's conversational AI asking about their business hours. Also, check Google Maps from time to time to ensure that Google has correctly listed the timings, in case they have been changed without your input.

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More Newsletters:

  • Google recently said that the new algorithm update for Google search "is even more effective at identifying and nullifying link spam more broadly, across multiple languages.

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  • The month of June saw SEOs scrambling to keep up with a number of updates rolled out by Google, namely core, page experience, and spam updates. These updates also had the SEOs scratching their heads, trying to figure out the exact cause...

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  • Google has always placed a great deal of importance on User Experience (UX). In fact, every Google algorithm update has been about ensuring the users can gain access.

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  • Google’s mission is to organize all the information from around the world. A part of this mission is to organize product information for shoppers and retailers.

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  • A new Google My Business (GMB) performance report feature has been introduced, using which you can easily check how people find your business.

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  • That’s roughly a year after the company first announced the update and gives us another six months to prepare for it.

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  • Here’s some good news for local marketers! Google is now sharing insights about trending searches in Google Maps, a rare set of search data, which can be of great help.

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  • On Dec 3rd, 2020, Google began rolling out a new core algorithm update, and as always it made some people happy, while others weren’t as pleased about it.

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  • To help your start-up or medium-sized business gain momentum, we have listed some important local marketing strategies. These strategies can help you to increase your brand’s awareness.

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