SEO Frequently Asked Questions




How Long Does SEO Take?

It’s extremely important to keep in mind that our SEO programs are structured for each type of industry and business and could take quite a few months to see results. However, once you start seeing how a certain SEO campaign is structured, organized and optimized the results can be amazing. Typically clients can see a positive improvement in ranking anywhere from 2-4 months. First-page local rankings or regional/national rankings on the larger scale campaigns are estimated at about 8-12 months. Each SEO campaign is carefully assessed and researched for proper keyword usage, website call-to-action enhancements, lead flow, competitiveness and more.

Can I Track What Shoreline Does?

Shoreline integrates with all of the latest tools to help measure your conversion rate and Analytics. Our Custom Dashboard will allow you to view all of your site traffic as well as lead forms, phone calls and more!

What is Organic Traffic?

Organic traffic is the opposite of paid traffic, which defines the visits generated by paid ads. Visitors who are considered organic find your website after using a search engine like Google or Bing, so they are not “referred” by any other website.

Do We Recieve Progress or SEO Reports?

We send 5 reports per month. We send weekly reports which go out every Wednesday or Thursday and then a monthly report with a full recap of that month’s data within the report. We also require a monthly phone call after you receive the monthly report.

How Do You Choose SEO Keywords?

Finding the right keywords for your web page could sometimes be tricky, so here are some points you should be mindful of when integrating keywords in your web page. Keyword Intent/Relevancy, Search Volume, Keyword Word Count (Long Tail Keywords), Keyword Competition, Current Ranking.

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